To effectively address the needs of M&E, our first priority was to understand their specific requirements, with a focus on repairing refrigerators, washing machines, dishwashers, ovens, and dryers. This allowed us to tailor our strategy accordingly.

One of our key tactics involved creating separate accounts and profiles that positioned M&E as specialists in each of these priority products. We paid special attention to targeting areas in Madrid with higher population density, ensuring maximum visibility to potential customers.
Maintaining good communication and coordination with M&E was crucial throughout the process. We held regular meetings with them, providing access to performance reports. This allowed them to evaluate the return on investment of their campaigns and gain insight into the effectiveness of different strategies.

Furthermore, we provided visibility of all the phone numbers that were generating calls to their business, enabling them to track and evaluate their success.

It is worth highlighting that M&E’s exceptional responsiveness to incoming calls greatly contributed to their success. This proactive approach has significantly improved their positioning in Google Local Services and has proven to be a crucial factor in their achievements.