Your Home Services Business on top of Google Search Results?
The Premier Marketing Agency exclusively focused on delivering effective Google Local Service Ads (LSAs) solutions for Home Service providers in the UK
We are the ONLY Google Partners Agency specialized in Local Service Ads for Home Services in the UK
As a certified Google Partners Agency, we benefit from Google’s dedicated support and personalized assistance for Local Service Ads (LSA). Our team of consultants and marketing experts are highly specialized in Home Services marketing, delivering tailored solutions to meet your specific needs.
In 2021, Google launched Local Service Ads specifically for Home Service providers in the UK.
LSAs represent a significant milestone in digital advertising for the Home Services industry, offering a fresh opportunity to showcase your services at the top of Google search results.
Identifiable by their distinctive green “Google Guarantee” badge, LSAs assist potential customers in discovering, exploring, and engaging with Home Service providers.
4 Key Benefits working with us
-FIRST- Earn FASTER the Trust Badge: Google Guaranteed
To feature on Local Service Ads, Home Service providers must pass a thorough screening process by Google, ensuring authenticity and protecting consumers from unreliable businesses.
As a Partner Agency for LSAs, we facilitate a fast and successful screening process, your business will earn a prominent green checkmark in 24 hours instead of the usual 3 weeks and the “GOOGLE GUARANTEE” badge, establishing trust and credibility with potential customers.
-SECOND-Pay Only for Qualified Leads
Unlike traditional advertising models, where businesses pay per click as well as being charged for unrealistic commissions and fees, we adopt a pay-for-results approach with LSAs. You’ll only be billed when a user calls your business, with the call lasting more than 30 seconds—ensuring genuine marketing qualified leads.
Moreover, you’ll receive automated notifications for calls generated through Google Local Services, enabling you to track performance seamlessly.
-THIRD- Access Real-Time Data for Informed Decisions
Our intuitive dashboards provide up-to-date insights, empowering you to monitor the performance of your LSAs Ads in real-time.
You can easily track phone calls, call durations, geographic areas, and the cost per call. This data equips you with valuable information for data-driven decision-making.
-FOURTH- Maximize Visibility for Your Home Service Business
Google Local Services offers prime visibility, positioning your business at the top of search results. This enhanced visibility ensures maximum exposure and attracts potential customers to your services.
Our dedicated team of Marketing Experts will optimize your account to secure a top position, providing regular performance reports and collaborating with your team to develop effective strategies.
Which services can be advertised on Google Local Services?
Tell us how many leads you want per month, our calculator will suggest a suitable budget to help you achieve it.
3 pricing Plans tailored to the goals of Your Home Service Business
Your budget is allocated as a deposit, and charges apply when a potential client calls your business
What does our Google Local Service Ads Management include?
Real-time Access to detailed performance dashboards
Comprehensive management of your application for the GOOGLE GUARANTEE BADGE
Creation and optimization of your LSA Ads by Home Services marketing experts
You only pay for results with no long-term commitments
Home Services Marketing Experts share their Top 8 best practices for 2023
Is your home Services Business ready to thrive and expand? If the answer is yes, then this guide is tailored specifically for you.
How we work with Home Service Providers:
Get In Touch
Reach out to us via message or our web form, and we'll contact you at your convenience. Schedule an audit with one of our Home Service marketing experts to discuss your needs.
Marketing Audit
We conduct a thorough Marketing Audit to understand your business goals and assess the suitability of Local Service Ads for your Home Service business.
Vertical Insights
Based on your industry and competitor analysis, we will provide a tailored Marketing Proposal at no cost or obligation.
Launch & Optimization
A dedicated Home Service Marketing expert oversees your campaigns, ensuring their success. You'll receive regular updates through calls and reports to track performance.
At the beginning of each call you will hear a notification through an Automated Voice Response (AVR) informing your that this call was originated from SLA. Additionally, you will have access to a tailor made performance dashboard that provides you with real-time daily data on your campaign’s performance.
Contact us for a Free Local Marketing Audit
Local Service.Marketing is committed to facilitating the creation of a comprehensive analysis to guide your digital strategy decision-making process. If it is beneficial for your business to expand its online presence, it is equally advantageous for us to be part of that journey.
Our Blog
Welcome to our Home Services Marketing Blog! Stay ahead of the competition, elevate your game with expert insights on Local Services Ads and everything marketing related from our Home Services Marketing practitioners.
Utilizing Geotargeting to Attract Customers
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FAQ
Google Local Services are a new ad format that positions businesses at the top of Google search results, above Google Ads (pay-per-click ads) and organic search results.
This new type of ad allows you to receive bookings when potential customers in your area search for the services you offer on Google. Customers can contact you directly from the ad, discover the services you provide, and post reviews.
Furthermore, by registering for Local Services, you will gain the trust of new customers as your business will have a Google Guarantee badge.
The registration process for the Google Local Services Ads platform is completely free. However, you will be charged for each lead generated by your ads, with the cost depending on your bid amount.
The winning bid values vary based on the geographic location and practice area. For instance, if you are a plumber in a highly competitive area like central London, you may be charged £60 or more per lead.
Conversely, plumbers in less competitive regions might pay less than £30 per lead. It’s important to note that if other providers in your area increase their bids for LSAs, your cost per lead may also increase.
Your budget will be allocated as a deposit, and charges will only apply when a potential client calls your business and the call lasts for more than 30 seconds.
When you start registering your company on Local Services, you will need to provide a range of information about your business, including a professional license, your insurance policy, and your Chamber of Commerce registration. Once these documents are provided, Google’s teams will verify them, and if they meet Google’s standards, your ads will start appearing in the Google Local Services listing.
Unfortunately, you do not have the ability to select specific keywords for displaying your Local Service Ads listing. Google automatically determines when to display your listing based on the search terms entered by users. If your listed practice areas are relevant to the user’s query and your content meets Google’s criteria for being one of the top three options, your ad will be shown.
To minimize the risk of displaying ads for irrelevant searches, ensure that the service types you choose when setting up your profile accurately reflect the services you offer. If you receive calls regarding services you do not provide and are billed by Google, be sure to dispute the charges
Unlike pay-per-click, where you potentially risk paying significant amounts for clicks that don’t bring you results, with pay-per-lead advertising, you only pay for the calls received from potential customers in your area who are searching for your service.
To minimize the risk of displaying ads for irrelevant searches, ensure that the service types you choose when setting up your profile accurately reflect the services you offer. If you receive calls regarding services you do not provide and are billed by Google, be sure to dispute the charges